General mills cheerios has been a staple at the breakfast table for generations. The classic taste and crunch have been crafted to keep you coming back for more. Gluten-free, heart healthy, kosher, non-gmo and whole grain. Contains no artificial colors or artificial flavors. Contains one 12 oz. Box of cereal. At general mills it’s been more than 150 years of making food with passion and treating the world with care. We strive to help you feed your family conveniently, nutritiously – even joyously.